Insights

Q&A: Lessons from Moncur’s Summer Interns

Every internship offers something different—but you leave the best ones feeling confident, capable, and with a clear sense of direction.

Why Construction Brands Need to Stop Playing it Safe in 2025

By Moncur

Let's have an uncomfortable conversation about your construction brand. You know, the one with the navy blue logo, the "quality, safety, integrity" tagline...

2024’s Most Influential Construction Brands

By Moncur

Discover how top construction companies are rewriting the branding and marketing playbook, breaking through industry sameness to create powerful, compelling brand stories.

Is Your Employer Brand Hurting Your Recruitment?

By Moncur

The development and deployment of your employer brand is more than a recruitment strategy; it’s a marketing strategy. Is yours everything it should be?

5 Essentials for an Effective B2B Brand Messaging Framework

By Moncur

Discover the five key elements of a B2B brand messaging framework that ensures clarity, alignment, and impact—so your audience gets exactly who you are and what you do.

Troubleshooting Your B2B Organic Social Media Tactics

By Moncur

Discover strategies to tackle common LinkedIn challenges in B2B organic social media marketing with our guide, helping you identify weaknesses, grow your follower base, enhance engagement, and drive conversions for a stronger online presence.

“Trust me, I’m in Sales…”

By Jordan Manalili

We’re sharing the recipe for building a brand that, in turn, builds trust.

How to Succeed at B2B Branding After a Merger or Acquisition

By Katie Payne

Strategic branding development is crucial to a successful merger or acquisition in the B2B space. We’ve outlined a comprehensive B2B marketing strategy framework to ensure your brand evolution doesn’t miss a beat.

Brand Differentiation: Be Clear, Be Bold, Be You.

By Megan Zale

No matter what industry you’re in, it’s likely that your company is up against a lot of competition. Here are a few ways to ensure your brand stands out.

Does Your Brand Need Updating? Answer 5 Questions & Find Out.

By Katie Payne

To keep up with changing markets, trends, and audiences, your brand needs to constantly evolve. Our five questions will help you determine if your brand is up to date or if it needs some refreshing.

6 Attainable New Year’s Resolutions for B2B Brands

By Katie Payne

Out with the old and in with the New Year's resolutions—this time, for your brand. What goals do you want to focus on in 2023? We have some recommendations, plus tips to help you stay on track and attain your much-desired results.

Moncur's Holiday Gift Guide

By Moncur

Our holiday gift guide has arrived! From account executives to copywriters and creatives, project managers to developers, here is your ultimate gift guide for the professional in your life, by Moncur’s very own.